We chat on the phone and find out if we’re a good fit to work together and that I can provide what you need.
I look at your existing website or marketing content to see what’s needed to “bridge your communication gap to bring you the business you deserve”.
You pay a 30% deposit to kick things off. (This is just for first-time clients.)
I give you a questionnaire to find out your view of:
Target client profiles and issues
Strengths and differentiators
You give me contacts for consenting clients to interview, and I arrange a time with them. Then I send each client a draft for their review and approval. Then I present it to you for your review and approval.
I gather all the ‘market intelligence’ from the questionnaire and interviews. I submit sample content for your review and any adjustments to the style, pitch, etc, then full content for your review and approval.
You pay the remaining 70% of fees to close the job.
You take the content and pass it on to your design, social media, or marketing agency for publishing.